Dundalk Institute of Technology

Dundalk Institute of Technology (DkIT) is the primary higher education institute in the North East of Ireland, one of the major third level institutions, providing first class full-time and part-time, undergraduate, and postgraduate courses. Following the success of the 2018/19 part-time prospectus, DkIT asked us to develop their new undergraduate prospectus for 2020/2021. Choosing the right course, not to mention the right college, is a difficult decision for students. The prospectus has to work hard, not only to make the information accessible, but also to communicate the DkIT brand, as a college of excellence competing on the national stage.

Sections were colour coded to allow readers to quickly find the relevant department, and photography featured throughout to highlight the wide range of courses and first class facilities available to students at DkIT.

The prospectus was designed smaller than A4, to ensure a very cost effective solution. We maximised the amount of area being printed with the minimum amount of paper waste when produced, and combined this with a matt cover with glossy spot uv for a subtle, exceptional feel.