Why use infographics?
Recently, Forbes magazine wrote an article on the benefits of using infographics online to boost credibility and increase website traffic.
As we spend more time online, our attentions spans are getting shorter, so viewing an interesting image is more effective than reading large amounts of text and with more information available, it has become harder to get our audience’s attention.
Infographics are, generally, more stimulating than plain text. Visual information is easier to digest and most people actually remember what they have seen, not what they have read.
What we do
Our work ranges from one off interactive diagrams to animated graphics. From standalone diagrams used online and as short run printed brochures for the IDA to reports for Lisney and PM Group. Our main goal was to create something that engaged the viewer in a more interesting, informative way.